Tuesday, 14 December 2010

Dolce and Gabbana

Dolce and Gabbana’s modern take on urban style have quickly garnered worldwide recognition since 1994. Italian designers Domenico Dolce & Stefano Gabbana in Milan, Italy started the company. As their collections inspired hundreds and set new craze trends on the high streets, by 2005 their turnover was €750 million and in 1991 they won a Woolmark award. D&G was the first major women's collection in 1985 and since their first womenswear collection, Dolce & Gabbana have evolved into perhaps the definitive purveyors of sexy clothes for women who want to revel in their voluptuous femininity. Psyche offers a wide range of their clothing but the collection doesn’t just stop at the gorgeous garments, as they have a wide range from sunglasses, perfumes, bags, shoes and many more.
D&G trademarks include underwear-as-outerwear (such as corsets and bra fastenings), gangster boss pinstripe suits, extravagantly printed and embroidered coats, and black. Originally inspired by eclectic, thrift shop Bohemia, Dolce & Gabbana's deeply coloured, animal prints have been described as "haute hippydom" taking inspiration in particular from Italy's prestigious film history. "When we design it's like a movie," says Domenico Dolce. "We think of a story and we design the clothes to go with it." They claim to be more concerned about creating the best, most flattering clothes than sparking trends, once admitting that they wouldn't mind if their only contribution to fashion history was a black bra.
Dolce and Gabbana’s latest looks are about to hit the catwalk this winter 2010 with a fun and fabulous new uptake. Fashion has to be new, has to keep on challenging the previous and persuading us that we want something else, something different, and as winter approaches all things winter wonderland flood the shopping rails; but with a new collection in store for us we see not only the beauty of the body and soul, but also an homage towards the hedonistic beauty of a sartorial suit studied to its finest and provoking sensuality with the use of lace, crochets and floral prints. The Dolce&Gabbana Spring/Summer 2010 collection is a tribute to the Sicilian way of life and the classic beauty in all of its reincarnations. The symbol, which embodies and connects this desire for beauty is transparency; the main element of the collection, found on dresses, skirts, camisoles and shoes. The ultimate uptake on this collection of perfection is to discover the ideal concept of an impeccable and timeless elegance.

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